Author: Eyitayo Jemimah Ajayi

Eyitayo Jemimah Ajayi is a fashion and lifestyle content writer who writes on topics that interests her and picks her curiosity. She is also an unapologetic movie lover which leads her to writing movie reviews.

Andy (Charlize Theron) in Old Guard 2

After an excruciating five-year wait for another thrilling Old Guard sequel, Netflix finally released a new installment. I, for one, decided to eagerly rewatch the first sequel a few days ago because, truth be told, I was not sure if I had the intricate details of the movie clear in my head, or if I might have unintentionally muddled it up with another movie of a similar theme, Infinite. The Old Guard, starring the commanding Charlize Theron, garnered a sizable fan base due to its distinctive plot and compelling structure. Viewers had no choice but to impatiently anticipate the next…

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Idrees Rasheed, a.k.a Balogun

At The New Daily Prime, we had the privilege of conducting an exclusive interview with the fast-rising food content creator, Idrees Rasheed. As part of our commitment to bringing readers accurate and firsthand information, we sat down with Rasheed, popularly known as Balogun, who shared valuable insights into his background and creative journey. Truth be told, Idrees Rasheed’s jovial personality shines through not just in his content but also in his everyday interactions. Idrees Rasheed’s family background As we all know, a person’s background plays a major role in shaping their path to success. For Idrees Rasheed, his roots are…

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Falz wearing lace for his album listening party

Not once, not twice, Falz has been styling these lace looks in different colours, and this raises concerns among netizens that the price of lace is about to go up. The No Less crooner is nowhere apologetic for wearing this look. Even in a recent video, he professed his newfound love for lace materials. We love how Falz consistently puts Yoruba culture at the forefront of his art. Falz released his latest studio album, The Feast, on May 31, 2025, which included twelve songs featuring other artists like Majeeed, ODUMODUBLVCK, DOTTi The Deity, Qing Madi, D Smoke, and Oiza x…

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Segun Johnson

‘Sho fine gan? O ta lenu.’ Segun Johnson is a performing artist every major party wants to have. Many Nigerian celebrities strive to invite him to their events and movie premieres. His musical entertainment thrives on infectious hype that captivates audiences beyond comprehension. He also incorporates trending songs and dance moves into his performances, capturing the attention of many. Segun Johnson’s fame continues to grow, and even international audiences have caught on to his vibrant energy. He draws from the rich cultural tradition of panegyrics, but reimagines it with fast-paced beats and dynamic dance steps. Capitalizing on his unique style,…

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Nigeria-born Idrees Rasheed, Balogun

Nigeria-born Idrees Rasheed, a U.S. Army officer turned food content creator, caught my attention a few months ago when I stumbled upon his page. I was immediately impressed by his cooking skills and engaging voiceovers. Idrees overcame the myth that when you relocate abroad, you drop your indigenous culture, food, and language and become like them. Tell me why Idrees speaks Yoruba so fluently with many anecdotes from evergreen Yoruba songs? His voice transcends from being didactic to lyrical, sometimes rhythmic, and even poetic, all in pure Yoruba. The way he presents his content is revolutionary in all standards. From uplifting Yoruba delicacies…

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The Mkambalas' pre wedding video, The Cowboy Carter style. #JP2025

It seems that #JP2025 is going to be the talk of the town as the Mkambalas release the third pre-wedding video in a row. The previous videos had them wearing outfits that were impeccable in style. The first was an aso-oke ensemble concerning the Tazanian culture. The second was a bliss of chocolate and caramel ensemble. This latest video has the couple looking like ranchers. The couple rocks a unique two-piece denim with matching hats and boots, both riding on a horse. The Bob Marley song in the background sets the mood. The #JP2025 Nigerian event is set to be…

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Mercy Chinwo

The successful gospel artiste, Mercy Chinwo, was spotlighted on CNN’s African Voice Changemakers where her story of impact, faith and music was reviewed. She came into fame when she won the second season on Nigerian Idol. Mercy is a very lively and jovial person and has even been featured in some skits. The gospel artist is also an unapologetic philanthropist. She stretches her hands of love through her Mercy is Blessed foundation. Mercy Chinwo, the celebrated winner of Nigerian Idol season two, sat down with the CNN anchor to discuss her inspiring journey. Even before her 2012 victory, Chinwo’s heart…

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Why do most modern houses have white-painted interiors?

Gone are the days when bright colors like yellow and green dominated interior design. With the discovery of white’s allure, returning to those colors became difficult. One can hardly browse modern interior design magazines or home inspiration feeds online without noticing a recurring trend—the white theme. The foundation of many modern interiors is a crisp, clean white. A large number of contemporary buildings feature white interiors for various reasons, and I will be sharing a few of them below. Photo credit : Havenly White, as a monochromatic color, has the unique ability to reflect light. This makes it a significant…

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Evolution of aso-oke in Nigerian fashion

Nigerian fashion designers have continually redefined the history of fashion, drawing inspiration from indigenous materials to create contemporary styles. One of the most frequently used materials is aso-oke—a ceremonial Yoruba fabric traditionally woven on a loom. Known for its distinct color and texture, aso-oke symbolizes class and elegance. Once primarily used for gele (headwraps) and ipele (shawls), aso-oke evolved into a staple fabric for iro and buba (traditional attire). Today, it has transcended its traditional use, becoming a luxury fabric used to create a wide range of outfits, from casual to haute couture. Aso-Oke: The Fabric of Innovation The rise…

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Chandler Moore and other crew of Sons of Sunday worshipping

Sunday mornings are different kinds of strands in the weave of a week. Sunday mornings are a call to consecration, honoring the Maker and Giver of Life. Stereos are blasting worship songs, with listeners humming and singing along to the tunes. For this Sunday, I bring songs from the Western Coast. They are worship songs that dwell on the goodness of God, the grace man has received as well as the mightiness of God. Let us dig deep into the playlist. •Owe you praise – Elevation Worship ft Chandler Moore  This song features the amazing worship leader and songwriter, Chandler…

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