Efe Omorogbe facilitates resolution in Mercy Chinwo-EeZee Conceptz dispute

Efe Omorogbe, founder of Now Muzik Group, addresses the heated dispute between gospel artist Mercy Chinwo and her former label, EeZee Conceptz.

His comments also address recent remarks by Apostle Anselm Madubuko, who claims to have mediated in the conflict.

Omorogbe, a respected voice in the music industry, brought his experience to bear in analyzing the matter.

In a video shared on his Instagram page, he revealed that he participated in a crucial mediation meeting on May 13, 2024.

The meeting included key figures from both sides, such as Mercy Chinwo, representatives of EeZee Conceptz, gospel singer Judi Kay, veteran actress Hilda Dokubo, Apostle Madubuko, and others.

Central issue: Master rights

The main issue discussed during the meeting was the ownership and transfer of master rights for Mercy Chinwo’s music catalog.

Master rights are a contentious topic in the global music industry. Omorogbe clarified that under standard industry contracts, these rights typically belong to record labels, not artists.

He explained that transferring master rights is a process that requires a negotiated agreement, not force or coercion. “Master rights are traditionally owned by labels under standard agreements,” Omorogbe said. “If an artist wants these rights, they need to go through proper channels. This involves evaluating the catalog’s value, making an offer, and negotiating a fair deal. Forcing a label to give up these rights is against global best practices.”

Addressing mediation claims

Omorogbe also responded to Apostle Madubuko’s claim that EeZee Conceptz hindered previous reconciliation attempts.

While acknowledging that negotiations can be challenging, Omorogbe emphasized the importance of transparency, respect for contracts, and professionalism in resolving disputes.

Drawing from industry examples, he highlighted similar cases where conflicts were resolved through negotiation.

For instance, Nigerian superstar Burna Boy successfully repurchased master rights from Aristokrat Records for some of his early works.

Omorogbe noted that such cases show how agreements can be reached without resorting to force or legal threats.

“The right approach is negotiation,” Omorogbe stressed. “The artist should propose to buy the master rights at a fair valuation. The label then has the choice to accept or reject the offer.”

Professional and amicable resolution

Omorogbe described the mediation meeting as a significant effort to bridge the gap between the parties. Held at the home of a prominent reverend, the gathering aimed to facilitate dialogue and explore solutions. He attended to share his expertise and offer insights on handling disputes within the industry.

He underscored the importance of professionalism and mutual respect in resolving such issues. “This matter can be settled amicably,” Omorogbe concluded. “There’s no need for compulsion, law enforcement, or unnecessary escalation. Negotiation remains the best path forward.”

Public interest in the dispute

The dispute between Mercy Chinwo, Judi Kay, and EeZee Conceptz has attracted widespread public attention.

Allegations of financial misconduct, contract breaches, and disputes over ownership of music catalogs have fueled the controversy.

Both sides have made allegations and counter-allegations, creating a charged atmosphere. Omorogbe’s intervention provides a roadmap for resolving the matter while upholding professionalism and industry standards.

As the saga unfolds, observers hope for a resolution that benefits all parties involved and sets a precedent for addressing similar conflicts in the Nigerian music industry.