As 2025 winds to a close, global tech giant Google has unveiled its annual list of Nigeria’s most-searched topics, revealing the personalities, controversies, events, and cultural moments that shaped public interest throughout the year.
According to Google, Nigerians showed strong curiosity around politics, entertainment, the meaning of trending slang words, new device launches, recipes, and major sporting personalities.
The search results also reflected how national debates, viral trends, and headline-making events dominated both online and offline discussions.
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Most-Searched Personalities: Politics, Scandals, and Viral Moments
Natasha Akpoti-Uduaghan:
She became a major search interest following her allegation of sexual harassment against the Senate President, Godswill Akpabio.
Her subsequent six-month suspension from the Senate further intensified public attention, especially as she took her case to the Inter-Parliamentary Union (IPU) in search of international intervention. These controversies kept her among the year’s top-searched figures.
Siminalayi Fubara:
The governor of Rivers State also ranked highly. His dramatic suspension by President Bola Tinubu after a state of emergency declaration, alongside that of his deputy and the entire House of Assembly, made national headlines. His reinstatement in September revived public curiosity, pushing him firmly onto the search list.
Priscilla Ojo:
The daughter of Nollywood star Iyabo Ojo became a trending figure due to her high-profile wedding to Tanzanian singer Juma Jux and the birth of their child.
Chika Ike:
sparked major searches after denying rumours linking her pregnancy to politician Ned Nwoko, calling the claims “false and baseless”.
Martins “VeryDarkMan” Otse (VDM):
He also featured prominently, driven by his multiple confrontations with authorities, legal battles with celebrities like Mercy Chinwo, and his involvement in public discussions around the late singer Mohbad.
Mr Eazi:
Who quietly married Temi Otedola in Iceland
Hilda Baci:
She made waves for breaking a Guinness World Record by preparing the largest serving of Nigerian-style jollof rice in a marathon open-air cooking event.
Top Searches Across Categories
Google’s 2025 report breaks down Nigerian search habits into multiple categories, each revealing different aspects of public curiosity:
News
The most-searched news items included:
- Club World Cup
- Israel–Iran War
- iPhone 17
- Natasha Akpoti
- Former President Muhammadu Buhari
- Pope Francis
- Hulk Hogan
These topics show a mix of global tension, tech curiosity, and local political discourse.
Songs
Nigerians also searched heavily for music, with top entries including:
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Oluwatosin (Jesus Is Enough) – Tkeyz ft. SteveHills
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With You – Davido ft. Omah Lay
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Laho – Shallipopi
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My Darling – Chella
-
Teni – Money
Meaning of Trending Words
2025 saw Nigerians eager to decode viral slang and unusual terms:
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Achalugo
-
Labubu
-
Demure
-
Sope Purr
-
Nepo Baby
-
Oblee
Series and Movies
Wednesday Season 2
Squid Game
To Kill a Monkey
Straw
Sinners
G20
Fantastic Four
Recipes
Nigerians continued to explore culinary interests, searching for:
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Pornstar Martini
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Ginger Shot
-
Chin Chin
-
Lasagna
-
Chinese Rice
-
Asun Rice
The popularity of these recipes reflects ongoing interest in both local and international cuisine.
Devices
iPhone 17
Tecno POP 10
POP 10
Redmi 14C
Redmi 15C
Redmi 15
Redmi A5
Techno Spark 40
Infinix Note 50 Pro
Artists, sports, and global personalities
Aaron Pierre
Teyana Taylor
Mr Eazi
Kim Sae Ron
Gyokeres
Garnacho
Xavi Simons
Eberechi Eze
Tyler Perry
Larry Ellison
Paul Biya
Google’s yearly search data offers a fascinating look at what captured the nation’s interest, and what moments defined public consciousness. From political battles and entertainment milestones to viral slang and tech trends, the 2025 search list paints a clear picture of a fast-evolving, highly engaged Nigerian audience navigating a year filled with drama, innovation, and cultural shifts.
