Popular Nigerian singer Paul Okoye, widely known as “Rudeboy” has raised alarm over what he sees as the growing misuse of social media among Nigerian youths.
The “Reason With Me” crooner expressed deep concern about how some young people chase clout online, often without considering the long-term effects.
Taking to his Instagram story, Rudeboy didn’t mince words. He wrote, “Social media is going to destroy a lot of people… You might think it’s just cruise, clout, or to trend… Your eye go clear.”
His comment has since sparked conversations online, as many reflect on the impact of digital platforms on personal values and public behaviour.
Clout chasing and the quest to trend
Rudeboy’s message targets what has become a common trend using social media to gain attention at all costs. Many Nigerian youths, in a bid to become popular or go viral, often post controversial or misleading content. For some, the aim is to entertain. For others, it’s simply a trend.
But the singer believes this behaviour can have serious consequences. According to him, seeking attention without responsibility can lead people down a “dangerous path.” He cautioned that what may seem like fun or harmless “cruise” today could backfire tomorrow.
This message echoes what several public figures and digital experts have said over time, that while social media has many benefits, its misuse can lead to mental health issues, legal troubles, or even reputational damage.
No regulatory framework yet
In Nigeria, the use of social media remains largely unregulated. There is no official government agency that oversees how Nigerians use platforms like X (formerly Twitter), Instagram, Facebook, or TikTok.
This has led to the rise of fake news, cyberbullying, online scams, and character defamation. Many public figures, including celebrities and politicians, have been targets of online smear campaigns. Others have faced backlash for controversial posts that went viral.
Because of these growing concerns, several stakeholders have called for a form of regulation. They argue that just like the broadcast and print media are monitored, there should also be guidelines for online behaviour.
The social media bill: A controversial proposal
In response to these concerns, a bill was introduced in the National Assembly to regulate the use of social media in Nigeria. The proposed law aimed to curb the spread of false information and harmful content online.
However, the bill was met with mixed reactions. While some Nigerians supported the move, believing it could bring order to the online space, many others saw it as a threat to freedom of expression.
Critics said the bill could be used to silence dissent and limit free speech, especially in a country where social media has become a powerful tool for activism and public accountability.
The backlash was swift and loud, ironically, mostly from social media users. Hashtags trended, influencers and civil society groups weighed in, and several public campaigns were launched to stop the bill.
As a result, the bill stalled and has not yet been passed into law.
Paul Okoye calls for responsible use of social media
Rudeboy’s recent comments highlight the urgent need for self-awareness and responsibility in how people use digital platforms. While laws may eventually play a role, many believe the change must begin with individuals choosing to act wisely online.
Social media, when used positively, can inspire, educate, and connect people. But when misused, it can break lives and damage reputations.
For Nigerian youths, the message is clear: the internet never forgets. What is posted today for “likes” and “shares” might return tomorrow with unexpected consequences.
As Rudeboy warned, “Your eye go clear” a stark reminder that actions online have real-world results.
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