Veteran Nigerian highlife musician, Bright Chimezie, has openly debunked the long-standing belief among some artists that smoking or drinking alcohol enhances creativity.
Known for his hit songs such as Because of English and for pioneering a unique blend of highlife and Igbo traditional music, he calls Zigima Sound, Chimezie stressed that true inspiration in music comes naturally and cannot be manufactured through substance use.
Speaking in a recent episode of the CreativTea Podcast, the celebrated singer dismissed the claims as not only misleading but also harmful to younger artists seeking to build a career in music.
“The claims that you need to drink or smoke to get music inspiration are false. If you are drinking or smoking, you are just having fun. That doesn’t mean it will boost your creativity,” Chimezie said.
Chimezie, who has enjoyed a career spanning more than four decades, noted that music has always been about talent, discipline, and inspiration. He emphasised that creativity flows from a place of passion, life experiences, and deep connection with art, not from intoxicants.
“Music inspiration comes naturally. It’s something that flows from within you, shaped by your experiences and your gift as an artist,” he added.
His comments come at a time when many young and upcoming artists often associate the use of alcohol, marijuana, and other substances with heightened performance, lyrical inspiration, or stage presence. Chimezie argued that such assumptions are false and can be dangerous when left unchallenged.
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Across the global music industry, the belief that drugs or alcohol can enhance artistic performance has persisted for decades. From rock stars of the 1960s to contemporary hip-hop and Afrobeats acts, the association between substance use and creativity has become part of popular culture.
However, medical experts have consistently debunked these claims, noting that while intoxicants may temporarily alter moods or reduce inhibitions, they often impair cognitive function, focus, and long-term health. Chimezie’s remarks echo these expert views, reinforcing the message that music thrives on clarity rather than intoxication.
The Zigima Sound creator also used the opportunity to caution young talents who may feel pressured to engage in smoking or drinking in order to “fit in” with industry trends. He stressed that musicians must remain disciplined if they want their craft to stand the test of time.
“Young people should not think that drinking or smoking is a formula for success. Your true talent and commitment to your art will carry you further than any temporary thrill,” he warned.
Chimezie’s career serves as a testament to his philosophy. Despite staying true to a unique sound that blends humour, social commentary, and African rhythm, he has maintained relevance without resorting to the excesses that many associate with stardom.
His comments also contribute to a wider discussion about the role of musicians as role models in society. With the influence that music stars wield, particularly over young audiences, Chimezie believes it is important for veteran artists to set the record straight and dispel harmful myths.
“Artists are influencers, whether we like it or not. The things we say and do have an impact on people who look up to us. So we must always speak the truth and guide the next generation correctly,” he said.
While Chimezie’s remarks may not sit well with some entertainers who openly glorify smoking and drinking in their lyrics, his message underscores an important reminder, that the essence of music lies in authenticity, not artificial stimulants.
As Afrobeats and Nigerian music continue to gain global recognition, industry veterans like Bright Chimezie are using their voices to ensure that the culture is not overshadowed by unhealthy habits. Instead, they encourage upcoming stars to embrace originality, discipline, and natural inspiration as the real keys to longevity in music.
